Author: Hasan Azhar

Hasan considers Fileboard his second home and is working here as an inbound marketing expert. He has an academic background in traditional finance; however, his work experience from quite a long time revolves around startups, digital marketing and advertising.

Case Study: How GTS Associates increased sales efficiency by 35%

One of the biggest sales challenges is that sales reps waste a lot of time with irrelevant follow-ups. As a sales rep, you constantly email your sales pitch to new prospects, after which you start following up without knowing whether that prospect opened your email, read your pitch and is interested in your product. This… Read more »

Sales Enablement Series: Understanding the Concept

Sales enablement is a concept practiced by many professionals in different sales organization; however, very few sales professionals identify the fact that they are performing activities based on the fundamentals of sales enablement. In reality, if you open up any dictionary, you won’t be able to find “Enablement” as a real word. Just like the… Read more »

Remote Sales: The Power of Visual Support

The concept of remote sales is taking on field sales with rapid speed. From lifestyles to communications, everything is evolving and quickly adapting to the digital technology. In the same way, sales have become more virtual and remote, contrary to the previous face -to- face also known as outside sales. [Tweet “Make your marketing collateral… Read more »

Sales Organizations Need Benchmarking for Improvement

Benchmarking data is nowadays a necessity for sales organizations to do a detailed comparison with the industry averages as well as for future decision making. The strategic issues faced by different sales organizations, their improvements, the enablement of sales organizations to break performance barriers and to be a leader in the industry, will depend critically… Read more »

Enhancing the Sales Touch Points

Sales touch points play a critical role in selling the product to the prospect. Generally speaking, touch points refer to an intersection between the customers and the product which is mostly done through marketing strategies. However, when we speak of sales touch points, the intersection is limited to a place where sale can take place…. Read more »

In Sales Performance Lies Your Answer To Growth

Sales performance matters a lot in the sales profession. As a salesperson, if you aren’t good at what you do, then you are definitely racing towards the bottom of your career. The sales profession has changed a lot and has moved faster towards new dimensions. New competitors emerge with products similar to yours and the… Read more »

Sales Data can do wonders for your Company

Sales Data is a mix of marketing and sales. It involves techniques that bring a hike in the sales by targeting the right customers.  Time is of high importance to firms and the sales department specifically has to make a lot of effort to generate sales. These efforts require time and only data driven sales… Read more »

Sales Leadership: Do’s & Don’ts for 2015

Sales leadership is a pre-requisite for every top sales professional’s success today. We still find many sales professionals who are hesitant to sell their products with confidence. The reason for this isn’t their lack of knowledge but their lack of leadership. They just can’t connect with the customer as efficiently as is necessary. And it instills the fear of… Read more »

Cold Calling: How to Master the Art of Fruitful Conversation

Cold calling is a stage in the selling process which is feared by the most, but mastered by only a few. It’s completely normal to feel nervous and the harsh reality is that you are going to face a lot of “NO’s” but the key to success is persistence and a set of skills that… Read more »

6 Sales Motivation Tips (And 5 Strategies for Achieving Your Goals!)

Sales motivation, like any other kind of motivation comes from within. It gives you the courage and perseverance to do what’s required in order to get the best results regarding your sales, profits, and customer satisfaction. Many of us are under the pretense that “motivation is only motivation if it lasts forever,” but in reality, it… Read more »