Tag: sales leads

The Art of Scoring Sales Leads

In many businesses, the number of sales leads generated can quickly overwhelm the sales force. Following a lead can be expensive and it might be impossible to follow all the leads. In sales there is a 80-20 rule that states that 80% of business comes from 20% of leads. An average person who has just… Read more »

Nurturing your sales leads the right way

Sales leads are essential for a lead to develop interest in your product. A lead is a prospective customer who has the potential to buy from you, but has not yet conveyed an active interest to do so. Such leads are termed unqualified contacts and would include the guys you meet in a trade show… Read more »